If a cleanser and moisturizer is the bread and butter, a wonderful skincare serum is that fresh, organic green smoothie you’re washing it all down with. Effective skin care serums & acne toners deliver your face and body with essential antioxidants and vitamins it needs to fight environmental damage, repair damaged skin cells and stimulate collagen so you can look fresh-faced and youthful. It’s the closest thing we’ve got to the fountain of youth before we get into invasive surgeries and peels!

With an itty bitty molecular structure, serums penetrate the deepest layers of skin to make the most impactful results. That’s why the most effective melasma treatment cream or pregnancy stretch marks removal treatment will be in the form of a potent, liquidy serum that can create change from the foundation up.

To get the best from your pregnancy serum or toner, always apply on fresh, newly cleansed skin. If on the face, apply a pregnancy safe toner , follow with serum and finally a moisturizer. Remember -- a little goes a long way! For spot treatment on body, apply the serum on clean skin and follow with an overall moisturizer, like a tummy butter  belly butter for best results.