ABOUT US

How The Spoiled Mama Began

Born in a kitchen...

In 2006, registered nurse Tamara Johnson earned her most life-altering title yet: Mama.

Fresh into motherhood, she found herself nursing around the clock, running on zero sleep, and realizing one major thing—safe, effective skincare for pregnant women? Basically nonexistent.

With nothing on the shelves she could trust, Tamara did what moms do best: figure it out herself. She started experimenting in her San Francisco kitchen—baby on one arm, blend of nourishing oils in the other. That mix? It turned into our now-iconic Bump Gloss. It also lit a fire (okay, possibly some heartburn) that would lead to something even bigger.

And now? Her babies are much taller, hungrier, and definitely not babies anymore—but our mission’s stronger than ever.

What began as a personal mission quickly became The Spoiled Mama—a skincare movement built just for moms, by a mom who gets it.

We believe in putting your best bump (and self) forward—even on the messiest days.

We believe in celebrating every mama milestone, from that glow-up belly to those saucer areolas (yep, we said it).

We believe that sisterhood is real, and that moms deserve more than just “getting by.”

We believe that taking care of others starts with taking care of you.

So no, motherhood isn’t always pretty. But your skincare? That’s where we come in.

Because you’re not just any mama. You’re a Spoiled Mama—and you deserve it.

OUR PHILOSOPHY

The Spoiled Mama knows great skin never goes out of style. That’s why we’ve combined Mother Nature with science to give new moms (& their little humans) the best skin care available. Our collection addresses the most common needs of pregnant, postpartum and breastfeeding mothers, so you can enjoy being a Mama...without all the drama.

OUR NO-NO LIST:

  • Sulfates (SLS/SLES)
  • Parabens
  • Synthetic fragrances
  • Petroleum derivatives or mineral oil
  • Phthalates
  • Nanoparticles
  • Triclosan
  • Formaldehyde or formaldehyde carriers
  • TEA, PEG, DEA
  • Animal testing or by-products

WORKING FOR A BETTER FUTURE

Caring for our children means giving them a better world! The Spoiled Mama practices responsible manufacturing, sources ingredients from sustainable farmers, and uses recyclable packaging. Even our shipping peanuts are made from biodegradable potato starch, so we can help ensure a brighter future for future generations.

OUR COMMITMENT & VALUES

Our products are formulated using quality food-grade, organic, wildcrafted, and natural ingredients. We are also in constant pursuit of new technologies to set the bar even higher to provide even greater efficacy, innovation, and overall wellness.

TRANSPARENCY

We have nothing to hide, and we proudly disclose every hand-selected ingredient used in our products, including fragrances (which are never synthetic).

SUSTAINABILITY

We practice responsible manufacturing, source ingredients from sustainable farmers, and use recyclable packaging. Even our shipping peanuts are made from biodegradable potato starch, so we can help ensure a brighter future for generations to come.

CRUELTY-FREE

We are committed to cruelty-free standards, we’re doing our part to change the industry for the better. Integrity comes first, and when it comes to animal testing, we have a zero tolerance policy.